Do you want to make finding clients and getting your message to the right people simple and straightforward?

This special deal is just for you if:

  • "marketing" and "selling" not your thing
  • You feel overwhelmed by the thought of having to market yourself and your coaching practice
  • You're completely lost for words when people put you on the spot and ask what you do for a living
  • You suffer from imposter syndrome
  • You'd like a simple, step-by-step process to help you define your niche and create a clear, concise and compelling message about what you do

PLUS that's not all

I'm also including a BONUS 5 session training on how to find the right clients and get your message in front of the right people


A one-to-one 45 minute coaching session with me, to fine-tune your niche and your sales strategy.

Get it for only $197

5 Steps to Finding and Defining Your Coaching Niche is a practical training that will:

  • Give you the step-by-step process that I have personally followed to find, define and refine my niche, that you can use again and again at any time in your business
  • Teach you how to bring all of your experience, expertise and excellence together into one clear message that will resonate with your perfect client
  • Give you the confidence to market yourself effectively
  • Help you to clearly and simply explain what you do in a way that will make potential clients want to work with you 

What you will get:

  • A series of videos that will guide you through the same process that I use to define and refine my niche
  • Worksheets for every step in the process to help crystallise and clarify your thinking
  • Practical examples of powerful niches and the principles behind why they work so well, so that you can apply these same principles to developing your own powerful niche
  • A process to help you craft your clear, compelling and concise niche statement and 3 short points so that you're never caught short when someone asks you what you do for a living

PLUS you also get:

  • Access to the full bonus training: Finding and Getting Coaching Clients, with step-by-step strategies for getting the right message in front of the right clients
  • AND a one-to-one 45 minute strategy coaching session where we fine-tune your niche, craft your message and evaluate your sales strategy.

How can I help you?

My name is Megan Hudson and I've been a business and management coach since 2002. 

For years, I wasn't clear on what it was that I did, and where I could add the most value for my potential clients

My self-confidence suffered and I regularly lay awake at night, wrestling with whether I was really doing the right thing - even though I got positive feedback from my clients.  

One of the problems with coaching is that it has become increasingly commoditised over the years as more and more coaches enter the industry.  

You need to be really special if you want to stand out in a crowded marketplace, (especially if you are just starting out) and for that, you need to identify your coaching niche.  

It took me 10 years to crystalise what I was offering into a niche that made people sit up and say: "I want to work with her - she can help me solve my problem."  

People come to me now, and not the other way around.  

I never feel like I have to market myself or sell my services because I am so confident and comfortable about the value and results that my work offers.  

When anyone asks me what I do, I am able to tell them quickly and clearly, without stumbling for words or grinding to an awkward halt.  

Plus, I know exactly who I get the best results with, so I am able to strategically target my marketing message and efforts to get the best returns.  

Because my message is so clear and simple, it sticks in people's minds and they tell their colleagues and peers: "I know just the right person for you." I get referrals all the time, because it's easy for people to remember what I do. I'm the go-to person if you want to define your coaching niche and market your coaching practice effectively.

I developed a system based on the step-by-step process that I used to define my niche, so that you don't have to waste 10 years getting to the core of what you offer. I created a series of 5 easy steps that helped me get clear on my niche, and the niche within my niche. The best thing about these steps is that I can re-apply them throughout my coaching career to make sure that my offering remains fresh and relevant for my potential clients. And so can you.  

Still have questions?

Q: Will this work if my coaching business is brand new?

A: Yes, this is a great time to do this work for the first time so that you don't have to go through what hundreds of other coaches have gone through - trying to market themselves without getting results or being effective.

Q: Do I need a website before starting this process?

A: Not at all. Many coaches effectively market themselves without having a website, but they are consistent and clear in the message that they send out via all of their marketing touchpoints so the message never gets diluted.

Q: Can I do this in my own time?

A: Absolutely. You will have online access to the videos and worksheets so that you can work through them at your own pace over the next 30 days.

Q: What if I have other questions that aren't covered here?

A: Feel free to drop me an email at and I'll get back to you.

I'm putting my money where my mouth is...

If you're still not sure, you've got 30 days to work through the material from start to finish.

After that, if you've completed the whole course, and if you don't think it was worth every cent, let me know and I will give you a 100% refund on your purchase.

No questions asked: just show me that you've done all of the work.


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