What makes a great LinkedIn profile?
Here are 10 quick and easy tips that you can follow to create a powerful LinkedIn profile that will get more of the right attention.
Is there REALLY enough business out there?
Many coaches ask me whether or not there’s enough business out there. Times are tough. There seems to be a general air of pessimism. But I think that there IS enough business for all of us. Bear with me while I crunch some figures…
A day in the life of a successful coach
I’ve just read an article about “a day in the life” of 8 successful coaches. Here’s what all of them do daily: 1. They set time aside to “own” the day: meditation, exercise, planning, prioritising, journaling. 2. Every single one of…
Marketing Case Study: Standing Out in an Overcrowded Coaching Market
Coaching is an over-saturated, over-commoditised market. As more people join the profession, this situation is only going to worsen. Let’s explore two marketing case studies that show how coaches can successfully brand themselves. When coaching first became a “thing” in the late 1990’s,…
Revisiting Nailing Your Niche
In this video, I revisit nailing your niche and share some insights that I have had recently about our niches, and an expansion of what I think we need to take into account when finding and defining our niche. I continually revisit my…
Coaching Trends in 2021
It’s that time of the year to focus on trends that may affect our coaching businesses – coaching trends AND economic, social, political and psychological trends. As we approached midnight on the 31st December 2020, I looked at my smart watch and could…
What are the 3 core beliefs and why are they important to be aware of?
Albert Ellis was a psychologist who developed Rational Emotive Behaviour Therapy (REBT). He investigated beliefs (realistic and unrealistic) that we hold about ourselves, and identified 3 core beliefs that we all hold. The 3 core beliefs are: ~ firstly, the belief that I…
A personal 360 assessment
As coaches, we are used to starting coaching assignments doing 360 assessments on our client. But what about when it comes to doing personal 360 assessments on ourselves. Hmmm…quite an intimidating thought, isn’t it? Do we really have the courage to find out…
Your Network is your Net-worth
Mention the word “network” and most people shudder with dread. It conjures up visions of awkwardly attending events that you would rather not attend, making stilted conversation with total strangers and passing out your business card to someone that you know will probably…
Create a Water-Tight Coaching Contract
There are certain things that underpin every successful coach and coaching intervention – and a clearly defined, well-articulated coaching contract is one of the fundamentals that every top coach has in place. Indeed, you will find contracting the coaching relationship among most coaching…