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Search Engine Optimisation

Use Online Directories to Market Your Business

ByMegan Hudson

This article was first published in SA Coaching News. The results of the 2017 Sherpa Executive Coaching Survey showed an increasing trend for people to use “trade association” (or professional bodies) and “web search” to find an executive coach, with slightly less reliance…

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Be a Thought-Leader – Be Original!

ByMegan Hudson

There is nothing I dislike more than disingenuous unoriginality.  I would rather read the (sparse) work of someone who is original and a thought-leader in their field, than that of someone who is simply churning out content for the sake of sustaining an…

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Listing in Online Directories

ByMegan Hudson

I’m a HUGE fan of using online directories as part of your online Search Engine Optimisation strategy and actively encourage my clients to look for appropriate online directories to list in.  There are a number of great reasons for this: You can include…

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